Building An Effective Property Website
A property website is the absolute best, easiest and cheapest way to advertise your properties to the widest audience possible.
Advertising costs can be very high. You want to keep chargeable copy space to a minimum, whilst giving people as much information as they need to make good decisions.
The best way to do this is to create a property website focused on your individual offerings (your flat for rent, your holiday village in Malaga, etc, etc).
Here is a great example of how the internet can benefit you or your rental community. The site is still being planned so I can’t point you at it but this is a good example of the value a property website can deliver.
CASE STUDY
We have a 2 year old, purpose-built block of 24 flats very close to where we live. Of those 24, approx 18 are owned by investors. (This is not a good mix of investors to owner-occupiers, I agree!)
The investors want to build a property website to provide simplified access to a range of information which will be used for the promotion of their flats when empty, and to add value in order to attract tenants to the complex.
We want a site that is easy to access, has special password-protected areas for certain pages of information, and delivers value to both the owner communities and tenants. Once developed, our property website will include:
- Free Advertising of apartments for sale or rent
- Information about the location and local facilities
- Details of emergency plumbers, electricians etc
- Details of maintenance measures in plan, or underway
- Bulk-buy offers such as landlord certificates, home insurance etc.
- Management information required by new buyers of the flats, but that is chargeable.
- There is also discussion about having a "forum" on the site where landlords, tenants and owners can exchange ideas about how they could contribute to the development of the local area.
- Lastly, it must be low maintenance and the owners must be able to provide information for inclusion on the site in Microsoft Word format.
The case study clearly illustrates how mundane, repetitive and time-consuming tasks can be simplified through the creation of a simple centralized property website resource.
The community of apartment owners are planning to over-deliver information, and in return make their apartment complex one of the most sought-after in the area. They’ll have a fast, easy, cheap way to fill their empty suites and a professional image that will attract tenants.
This all sounds great, but how can they achieve their goals without spending £1,000's in consultancy to a web design company?
This company doesn't have an internet programmer on their management team, and they don't have much free time to build and then publish their site to all the major search engines. They certainly won't be inclined to spend hours, days or weeks scanning the internet for link exchange partners.
How can they possibly get this project off the ground quickly and cheaply?
The answer is SBI from Sitesell Inc
The truth is this: You don’t need to be a technical genius to build a website... ALL you need is Site Build It from Sitesell Inc. and a word processor.
The SBI package comprises of the following tools:
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FREE domain name(URL)
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managed/secure hosting
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automated link exchange programs
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Free and inspiring SBI User Forum
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help to define the theme of your site
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assistance in researching your competition
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resources to help define and build content for your site
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easy upload capability for external website editor tools
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automated page publishing to search engines
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block based, WYSIWYG page building system
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and much, much more!
See for yourself... This video link takes you through most of the FREE tools at your disposal with SBI.
In short, SBI! offers you absolutely everything that you will ever need to design, build, monetise and publish a web site that attracts targeted visitors
Read these testimonials from people just like you and I. They have all created websites that meet the needs of their businesses.
These people have all been successful by using the powerful tools in the SBI website solution to promote their product, service or hobby.
Learn how to build a Property Website
